Business Blog


Entrepreneur 101: Branding Strategies

What is a Branding?According to the Oxford dictionary, the definition of branding is "the activity of giving a particular name and image to goods and services so people will be attracted to them and want to buy them." The major part of being an entrepreneur is knowing the value of your...

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Tips to Improve Client Relationship

Client relationships are the root of the success of your business. A lot of time, effort and attention is required for their enhancement. These relations are required for the long term partnership with the clients and their referrals help your company to grow. Your...

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How to Make Your Startup Stand Out

In recent years, a massive number of startups have emerged, especially in the fields of technology, food and pharmaceuticals. This leads to huge competition for the newcomers in those fields. The competition makes it difficult for you to make an impression and grow your brand. While you...

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Mantra of Success for Start-up: 6 Obstacles to Overcome before Starting a Business

One thing that is common among everyone around the world is that everyone dreams of being their own boss and have a business of their own. These dreams often become fantasies to many and remain like that due to various reasons and obstacles in the path of starting a business. Today, we...

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Franchise Business: Its Advantages and Disadvantages

An entrepreneur always dreams of one thing, that is owning a successful business and the biggest fear of entrepreneur is that there are thousands of roadblocks in starting a new business and the most difficult one is to enlarge a small business. So, what is the alternative to avoid so...

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Importance of Revenue Management

A business is set up on some basic principles or so-called pillars like management, marketing, production, supply and so on but the most important pillar that bears the peer pressure of any business is “Revenue Management”. The ultimate goal of any business is to make profits and...

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Role of Technology in Success of Business

We live in the era of scientific advancement and we are surrounded by technology. We depend on technology more than we could even imagine and from day one in our schools, we have heard people debating on one topic over and over again “Is technology a boon or a curse to us?” Well,...

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Why Your Business Needs A Website?

In today’s digital world, having a business and not taking it online is like having a body without any blood in it. People nowadays often first look for a product online even if they want to buy it offline from a store so that they can find the best product or its alternative. Most...

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Marketing a Startup

We have already discussed different aspects related to a startup business from beginners guide to the potholes to avoid.  Today we will be discussing one of the most important aspects related to starting a business and that is its marketing. We will be talking about why your...

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